I personally spent time trying to read it, but then generalized this with all of the other strange pictures in the book and decided to keep on going. #hwa2 #justkeptgoing

I personally spent time trying to read it, but then generalized this with all of the other strange pictures in the book and decided to keep on going. #hwa2 #justkeptgoing
Media is most powerful when invisible because we stop noticing the actual media itself because we are so focused on the message it gives. #hwa2#invisible
2/2 their perspective forces the individual to think critically of the things they consume and are constantly in state of seeking to understand what it is they are studying. #hwa2 #amateurvsexpert
The amateur "...seeks the development of the total awareness of the individual..." and "...the critical awareness of the groundrules of society" according to McLuhan and mentioned in pt2. In other words, offers a critical perspective. In 209, I would rather be an amateur as #hwa2 #amateurvsexpert
2/2 dissect media patterns, just as amateurs do when first learning to operate in a particular field #hwa2 #antienvironmental
A media environment is essentially the one we are conditioned to not notice. Anti-environment serves as criticism the media environment from an external window, almost "disrupting" the media environment. Anti-environments force us to question what we already know and #hwa2 #antienvironmental
#hwa2 #becomingdangerous i am becoming dangerous by actually understanding my environment, what is funneling all of this information to me, for what reason, and for what goal, instead of just wondering what something means
#hwa2 #somethingishappening i keep thinking about the image of how the future is blurry, but the past is clear in the rear view mirror, and it's really been challenging how I view things like AI or Tiktok. i wish i could just use some windshield wiper fluid
2/2 After a certain point of a regularly exposed stimulus, you no longer "notice" its effects. #hwa2
One way that I feel like I am becoming more dangerous is by speaking out more and being more alert when it comes to certain situations. #hwa2 #becomingdangerous
At one point in the video, you ask us if we have ever gotten used to a particular smell that we do not notice it anymore. I think this is a great analogy to use comparing this phenomenon of olfactory-sensory adaptation to any regularly enforced stimulus (seeing a particular genre of content) #hwa2
#hwa2 #thinkinginparts McLuhan doesn't want us to just think about what this means; he wants us to think about what this does to us. how this massages us?
#hwa2 #flippingdewey ...that his critique is still limited, as he accepts fragmentation as the norm
A medium normal in my life is my phone. Applications like instagram can easily captivate me since it measures my interests and crafts an algorithm to keep me attached. I always need to consciously remind myself not to waste time. An anti-environment would be a screen-time lock. #hwa2 #normalmedium
Hanging out with Ashley #2 has already taught me to notice and be more cautious about what I am looking at when I go on social media. To be more aware when I am scrolling through reels. #hwa2 #somethingishappening
#hwa2 #thetwodeweys Melvil and John Dewey, one argues to sort, the other argues that one shouldn't sort. Neither of these arguments should be our main focus, as McLuhan states that fragmentation is the mechanism rather than a side effect. It has take over more than we realize
The idea you mentioned that not only are we shaped by media presentation but also REshaped by it was my "???" moment. I was in excitement to understand it in this way, where I had not thought of it before as such. Hard for me to explain. #hwa2 #forrealthough