FYI: Google Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
@ppc.land
@ppc.landFYI: Google Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
@marketingnews.bsky.socialFYI: Google Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
Your dataLayer spec is a contract. Test it like one
Event, parameters, types, owner, status
Tracking QA for a website release: what to check before and after
Bring evidence to the release conversation
@ppc.landExplaining Search Status Dashboard #SearchStatus #GoogleSearch #SEO #WebAnalytics #Crawling
@marketingnews.bsky.socialExplaining Search Status Dashboard #SearchStatus #GoogleSearch #SEO #WebAnalytics #Crawling
Taking over a client's GTM? 8 questions to ask the previous agency
Ask before access is handed over
@ppc.landICYMI: Google Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
@marketingnews.bsky.socialICYMI: Google Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
GTM naming convention cheat sheet: tags, triggers and variables
Copy it, adapt it, then audit against it
Removing old GTM tags safely: pause first, delete later
A cleanup sequence clients can approve
@ppc.landGoogle Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
@marketingnews.bsky.socialGoogle Search Console lets sites view several countries as one total #GoogleSearchConsole #SEO #DigitalMarketing #WebAnalytics #SearchEngineOptimization
Three problems in one GTM trigger list (answers)
Duplicates hide in plain sight
A GTM naming convention only exists if you can check it
Write it down, then audit against it
@techwithkhalif.bsky.socialBuilt PushLog this weekend.
A Chrome extension that shows Adobe Client Data Layer, AEP Web SDK, and GTM events in a searchable timeline without opening DevTools.
Helps analytics engineers see what actually fired instead of digging through callback noise.
Spot the problems: one GTM trigger list, three issues
Answer tomorrow
Before you change a GTM variable, find everything that depends on it
dataLayer key → variable → trigger → tag → report
'In use' in GTM doesn't mean firing on the website
Referenced vs orphaned vs actually firing
@inautilo.bsky.social#Business #Analyses
Google Analytics 2026 · New features that turn reporting into insightful analysis ilo.im/16gj7s by Avinash Kaushik
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#Google #GA #WebAnalytics #SEO #AI #Strategy #Marketing #Budgeting #Advertising #Conversions