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Grilled Cheese is a product of Village Compute

Version devBuilt at: 2026-10-10 01:38:52 EDT

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@ruiz-donatien.bsky.socialSep 24, 2026, 1:47 PM

Churn looks like a pricing problem.

It almost never is.

37% of cancellations come from not using the app — and even the ones blaming price mostly aren't.

#retention #churn #SubscriptionApps

Churn isn’t a pricing problem. It’s a habit that never formed. 11.7% Price is named by 34.2% of people who cancel. It is the real driver for 11.7% of them.Where it breaks Trigger never fires. Action never anchors. Reward fades. Value never lands. Four ways a habit loop breaks — and a discount repairs none of them.My own numbers 27.6% Still active at D7 after two notes in my app, against 9.4% after one. The step isn’t before the first note. It’s between the first and the second.A customer doesn’t leave the day they cancel.
@pricepush.bsky.socialSep 15, 2026, 6:01 PM

RevenueCat 2026: trial-to-paid is 34.2% in North America, 15.2% in India + SE Asia. Same trial, over 2x the trial starts for the same subscribers.

One price everywhere for your Shipaton app? That is the gap.

pricepush.app/blog/shipat...

#Shipaton #SubscriptionApps