Adobe SVP and GM Varun Parmar presented "The Future of Content Supply Chain" at Adobe Kickoff 2026. One of his slides used and cited data from my research.

See visuals and more here: scottgraffius.com/blog/files/s...

#SocialMedia #SocialMediaResearch #DigitalMarketing #Innovation #Adobe

"Lifespan (Half-Life) of Social Media Posts" #SocialMediaResearch is updated annually. The 2026 edition covers audience engagement on #Snapchat, #TikTok, #X, #Facebook, #Reddit, #Instagram, #LinkedIn, #Podcasts, #YouTube, #Pinterest, and #Blogs.

Details: scottgraffius.com/blog/files/l...

A French Ministry of Culture publication links to my research. Honored!

www.scottgraffius.com/blog/files/f...

#France #MinistryOfCulture #FrenchMinistryOfCulture #MinistèreDeLaCulture #RéseauxSociaux #RechercheRéseauxSociaux #MédiasSociaux #SocialMedia #SocialMediaResearch

How Algorithms Shape the User Experience on Social Media Platforms

scottgraffius.com/blog/files/a...

#SocialMedia #AI #Algorithms #SocialMediaUX #SocialMediaAlgorithms #SocialMediaResearch #Snapchat #X #Facebook #LinkedIn #Instagram #YouTube #Pinterest #UserExperience #UX #AIAlgorithms

Spotlighting LinkedIn from my "Lifespan (Half-Life) of Social Media Posts: Update for 2026." For details on LinkedIn and 10 additional platforms, access the full report at: scottgraffius.com/blog/files/l...

#LinkedIn #LinkedInAnalytics #SocialMedia #SocialMediaResearch

"Platform-Specific Data Decay Patterns" cited my research on the half-life of audience engagement. See scottgraffius.com/blog/files/c... for a critical analysis of the scientific paper. #SocialMedia #SocialMediaResearch #AudienceEngagement #LifespanOfSocialMedia #HalfLifeOfSocialMedia

Pinterest Inc. used my "Lifespan (Half-Life) of Social Media Posts" research on audience engagement and post longevity the in their business blog

🔗 scottgraffius.com/blog/files/p...

#SocialMedia #SocialMediaResearch #Pinterest #PinterestBusiness #PinterestBusinessBlog