FYI: Explaining share of voice #ShareOfVoice #Advertising #MarketingStrategy #BrandVisibility #Sponsorships

FYI: Explaining share of voice #ShareOfVoice #Advertising #MarketingStrategy #BrandVisibility #Sponsorships
FYI: Explaining share of voice #ShareOfVoice #Advertising #MarketingStrategy #BrandVisibility #Sponsorships
ICYMI: Explaining share of voice #ShareOfVoice #BrandVisibility #DigitalMarketing #AdvertisingStrategy #MarketingAnalytics
ICYMI: Explaining share of voice #ShareOfVoice #BrandVisibility #DigitalMarketing #AdvertisingStrategy #MarketingAnalytics
Explaining share of voice #ShareOfVoice #BrandVisibility #AdvertisingMetrics #MarketingStrategy #Sponsorships
Explaining share of voice #ShareOfVoice #BrandVisibility #AdvertisingMetrics #MarketingStrategy #Sponsorships
In May, Google announced a tool in its Merchant Center to compare a brand's share of voice on AI surfaces with similar brands. When the platform itself starts measuring something, it pays to know what it's counting. A simple baseline taken now makes later changes much easier to read.