How a North Carolina Senate ad from MI FAMILIA VOTA EDUCATION FUND works on you: “Skyrocketing groceries” is Loaded Language, words picked for the feeling, not the facts. Semblen found 6 techniques in the ad. https://semblen.com/races/nc-senate?ref=bsky-p70#ad-1410809824582710 #NCSen #Midterms2026

#NorthCarolina #Charlotte #Raleigh #Greensboro #Durham #WinstonSalem #Fayetteville #Cary #Wilmington #HighPoint #Concord #Greenville #Asheville #Gastonia #Apex #Jacksonville #NCSenate #NCSen #RoyCooper #MichaelWatley #ThomTillis #Midterms2026 #SenateRace #BattlegroundState #Democrats #Republicans

Whatley raises the white flag in NC, pulls TV ads to "rethink" campaign strategy.
#NCSen

Real time independent expenditure reporting for #NCSen

See the list:

http://capitolhillaccess.com/tr/tr_TM_IEPRenderRedSummary.aspx?&sChamber=S&sStateDist=NC-00&sCycle=2026

Real time independent expenditure reporting for #NC01

See the list:...

Thom is a fucking coward. I hope he reads this. I hope his family knows this.
#ThomTillis #NorthCarolina #NCSen

Real time independent expenditure reporting for #NCSen

See the list:

http://capitolhillaccess.com/tr/tr_TM_IEPRenderRedSummary.aspx?&sChamber=S&sStateDist=NC-00&sCycle=2026

Real time independent expenditure reporting for #NCSen

See the full list:...

Planned Parenthood Votes North Carolina (FEC) spends $231,200 to SUPPORT Roy Cooper (Sen NC Sen)(D)

#NCSen.

2026 Cycle FEC Data:

https://capitolhillaccess.com/tr/tr_ef_filer?&sFECID=C00887182&sCycle=2026

FEC:

https://docquery.fec.gov/cgi-bin/forms/C00887182/2017676

@SenThomTillis...

@cookpolitical.com has shifted their ratings for three key Senate battlegrounds.

Aired general election spending:
#KSSen:🔵$8.2M 🔴$7.0M
#NCSen:🔴$55.8M 🔵$49.4M
#NHSen:🔴$24.2M 🔵$16.4M

Future reservations:
#KSSen:🔴$13.1M 🔵$3.1M
#NCSen:🔵$26.1M 🔴$11.9M
#NHSen:🔴$13.2M 🔵$13.1M

New @CookPolitical: Dems inch closer to Senate majority as three races move in their favor.

#KSSEN: Lean R to Toss Up
#NHSEN: Toss Up to Lean D
#NCSEN: Lean D to Likely D

Full analysis by @JessicaTaylor: www.cookpolitical.com/…

Wow.

Cook moves…

#KSSen to Tossup
#NCSen to Likely D
#NHSen back to Lean D

www.cookpolitical.com/analysis/sen...

Cook Political report changes ratings:
#KSSen from Lean R to Toss-up
#NCSen from Lean D to Likely D
#NHSen from Toss-up to Lean D

Kansas is in play
www.cookpolitical.com/analysis/sen...

I actually think the margins in #NCSen and #GASen are pretty reasonable (10ish points, maybe a little more). The down ballot races in NC (state Supreme Court) and especially #GAGov is a whole another story.

Democratic group WinSenate is revising some of their #NCSen ad reservations. So far, we've seen $1.1M removed.

The group currently has $18.8M in future #NCPol reservations on the books through Election Day.

Real time independent expenditure reporting for #NCSen

See the list:

http://capitolhillaccess.com/tr/tr_TM_IEPRenderRedSummary.aspx?&sChamber=S&sStateDist=NC-00&sCycle=2026

Real time independent expenditure reporting for #NCSen

See the full list:...

Field Team 6 Inc. spends $18,330 to SUPPORT Roy Cooper (Sen NC Sen)(D)

#NCSen.

2026 Cycle FEC Data:

https://capitolhillaccess.com/tr/tr_ef_filer?&sFECID=C00909994&sCycle=2026

FEC:

https://docquery.fec.gov/cgi-bin/forms/C00909994/2017140

@SenThomTillis @RoyCooperNC...

How a North Carolina Senate ad from Senate Leadership Fund works on you: “Roy Cooper releasing 3,500 criminals” is Loaded Language, words picked for the feeling, not the facts. Semblen found 6 techniques in the ad. https://semblen.com/races/nc-senate?ref=bsky-p47#ad-_wBktNKsnb0 #NCSen #Midterms2026

GOP has a reservation advantage in 8 of the 9 Senate races Cook rates Toss Up or Lean

#OHSen: 🔴$76.0M 🔵$49.7M
#MISen: 🔴$38.1M 🔵$20.2M
#TXSen: 🔴$53.6M 🔵$4.0M
#IASen: 🔴$28.7M 🔵$26.2M
#MESen: 🔴$31.5M 🔵$22.2M
#NCSen: 🔵$30.9M 🔴$15.5M
#NHSen: 🔴$14.8M 🔵$14.5M
#AKSen: 🔴$12.8M 🔵$12.8M
#KSSen: 🔴$12.7M 🔵$783K

Real time independent expenditure reporting for #NCSen

See the list:

http://capitolhillaccess.com/tr/tr_TM_IEPRenderRedSummary.aspx?&sChamber=S&sStateDist=NC-00&sCycle=2026

Real time independent expenditure reporting for #NCSen

See the full list:...

DEMOCRATIC MESSAGING PROJECT spends $10,150 to SUPPORT Roy Cooper (Sen NC Sen)(D)

#NCSen.

2026 Cycle FEC Data:

https://capitolhillaccess.com/tr/tr_ef_filer?&sFECID=C00800995&sCycle=2026

FEC:

https://docquery.fec.gov/cgi-bin/forms/C00800995/2016583

@SenThomTillis @RoyCooperNC...