@cprsfoundation.bsky.socialWhat does empathy look like in PR?
Listen before responding. Ask better questions. Use clear language. Make room for different experiences. 💬
Empathy is not about agreeing with everyone. It is about taking people seriously.
@cprsfoundation.bsky.socialHappy World Teachers’ Day! 📚
Teachers help us do more than learn. They help us ask better questions, listen to different perspectives and find our voice.
Today, we’re celebrating the educators and mentors who make that possible.
@cprsfoundation.bsky.socialA small gesture can change an interaction. 😊
This World Smile Day, we’re thinking about the role empathy plays in helping people feel seen, heard and welcome.
@cprsfoundation.bsky.socialSeptember was all about The Future of PR.
New technology will shape the tools we use. People, education, access and trust will shape the profession.
Thanks for exploring the future with us.
@cprsfoundation.bsky.socialToday we remember the children who never returned home, honour Survivors and recognize the ongoing impacts of residential schools.
May we continue to listen, learn and act in the work of reconciliation.
@cprsfoundation.bsky.socialThe future of PR is about more than technology.
It is about the profession we choose to build: one grounded in trust, learning, inclusion and opportunity.
@cprsfoundation.bsky.socialNew to the CPRS Foundation?
We support the communications and PR community through scholarships, education, connection and support.
Our focus is simple: help strengthen the profession and support the people shaping its future.
@cprsfoundation.bsky.socialGood communication is not always about being first.
Sometimes the strongest response starts with a pause: understand the situation, check the facts and think about who is affected.
@cprsfoundation.bsky.socialThe future of PR should reflect the people and communities communicators serve.
Access, inclusion and diverse perspectives make the profession stronger.
@cprsfoundation.bsky.socialWhat will PR need most over the next five years?
Better technology? Stronger critical thinking? More trust? More diverse voices?
What do you think?
@cprsfoundation.bsky.socialNo one builds a career alone. Mentors, educators, colleagues, volunteers and supporters all help create the opportunities that move people forward.
Community strengthens the profession.
@cprsfoundation.bsky.socialPR is more than getting attention.
It is about listening, understanding, building trust and helping people make sense of information.
Those foundations will matter in the future, too.
@cprsfoundation.bsky.socialMeet Colby Holwell, a 2025 CPRS Indigenous Scholarship recipient from Memorial University of Newfoundland.
Supporting students means supporting the many voices that will shape the future of PR.
@cprsfoundation.bsky.socialOn International Literacy Day, we’re reflecting on the connection between literacy and communication.
Clear information helps people understand, participate and make informed decisions.
@cprsfoundation.bsky.socialA strong PR profession needs strong opportunities for the people preparing to join it.
CPRS Foundation scholarships help support students studying communications and PR.