Award-winning technical SEO consultant.
I help brands to compete on technical SEO, performance, and structured data.

@jono.id
Award-winning technical SEO consultant.
I help brands to compete on technical SEO, performance, and structured data.
NBC with their anti-web, anti-user, self-serving bullshit enshittification approach to video on their mobile site. It’s all just so shortsighted.
Just shipped a big update to my Edge Images WordPress plugin!
Automatically transform image URLs and HTML markup to be ultra-performant, sized to fit, and avoid Cloudflare's unique-trandforms-per-month billing model (by localizing generated variants).
Bravery should be marketing's most important KPI.
Unfortunately, it doesn't have an ROI forecast, so the board won't approve it.
We reward fictional certainty, punish honest expertise, and call ourselves 'data-driven'.
I meant to write a lot more, but this will do for now: dejan.ai/blog/prompt-...
Replacing your CMS with AI-generated pages?
Enjoy discovering why content management systems exist, one production bug at a time.
You’ve just inherited a thousand publishing problems your CMS used to solve without you noticing.
WordCamp Manchester is on it's way!
We're meeting on November 6th, 2026 in Whitworth Locke Hotel in Manchester for a day of relaxed networking, learning about WordPress and collaboration.
Hope you can join us!
Hey Folks,
Bit of news this morning. We're happy to present WordCamp Manchester 2026!
The event will take place in the Whitworth Locke Hotel on November 6th 2026.
Launch Post: manchester.wordcamp.org/2026/alright...
Buy Tickets: manchester.wordcamp.org/2026/tickets/
Search is shifting from “find this” to “tell me when”. From query to condition.
Intent can persist after the user leaves, and businesses can move in and out of consideration without another query ever happening.
If AI unlocked your creativity, what was blocking you before?
Senior people have always had access to developers, designers, agencies, teams and budgets.
The constraint may not have been technical - it may have been you.
Most enterprise websites should be deleted.
The regional clone. The campaign fossil. The acquired brand nobody dared to kill.
They aren’t expanding your reach. They’re dividing your authority, budget and attention.