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@marketingnewsdaily.bsky.socialOct 17, 2026, 5:29 AM

Retail media networks need speed. Slow execution risks budgets, 86% of marketers may cut spending

Is your brand named in AI answers? Free check. https://www.ProNetGrowth.com/aicheck/?utm_source=bluesky&utm_medium=post&utm_campaign=news-marketing&utm_content=marketing

#RetailMedia #Advertising

@onlinemarktplatz.bsky.socialOct 16, 2026, 3:02 PM

Der Podcast ordnet Amazons Werbe-Neuheiten ein: Branded Conversations, Ads Agent, DVA+ und Full-Funnel-Kampagnen. Viele Funktionen bleiben zunächst auf die USA begrenzt.
#amazon #ki #marketing #podcast #retailmedia
Mehr Info: onlinemarktplatz.de/294185/amazo...

Podcast: Amazon unBoxed 2026 - KI-Suche trifft Werbeautomatisierung
@onlinemarktplatz.bsky.socialOct 16, 2026, 9:15 AM

Google führt neue Kanalprioritäten und flexible Budgetgrenzen ein. Die Vorgaben gelten für vier Kampagnentypen, bleiben aber teilweise unverbindlich.
#google #marketing #retailmedia #technologie
Mehr Info: onlinemarktplatz.de/294306/googl...

Google Ads Kanalpriorisierung: Budgetgrenzen bleiben weich
@ruiz-donatien.bsky.socialOct 15, 2026, 1:47 PM

Whoever stands closest to the decision collects the margin.

AI agents are about to move that spot.

Sourced from a16z, "Who gets paid when AI does the shopping?"

#AIShopping #Ecommerce #RetailMedia #Marketing

The product gets the sale. The decision gets paid.Fifteen years in the middle I managed teams paid to sit between the shopper and the checkout. The margin always went to whoever stood closest to the decision.Now the agent moves An assistant now answers “what should I buy?” before anyone opens an app. Some platforms shut it out, others invite it in: each bets on where it gets paid.Know where you actually get paid.
@retailrazor.bsky.socialOct 14, 2026, 12:24 AM

#Amazon owns 76% of #retailmedia. #Walmart owns 6%. #Shoptalk’s Brendan Witcher calls chasing the other 18% without doing the math “strategically lazy.”

New #Retail Transformers #podcast, live from Shoptalk Fall: go.retailrazor.com/RTs2e10

@ricardobelmar.bsky.social @au79en.bsky.social

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@marketingnews.bsky.socialOct 12, 2026, 4:14 AM

FYI: Moloco gains first ad tech certification in IAB Europe retail media programme #AdTech #RetailMedia #DigitalMarketing #IABEurope #Moloco

@ppc.landOct 12, 2026, 4:13 AM

FYI: Moloco gains first ad tech certification in IAB Europe retail media programme #AdTech #RetailMedia #DigitalMarketing #IABEurope #Moloco

@marketingnews.bsky.socialOct 10, 2026, 4:12 AM

ICYMI: Moloco gains first ad tech certification in IAB Europe retail media programme #AdTech #RetailMedia #DigitalMarketing #IABEurope #Advertising

@ppc.landOct 10, 2026, 4:12 AM

ICYMI: Moloco gains first ad tech certification in IAB Europe retail media programme #AdTech #RetailMedia #DigitalMarketing #IABEurope #Advertising

@marketingnewsdaily.bsky.socialOct 9, 2026, 11:50 PM

Tesco Media ups its retail media game with influencer content & new tools. Advertisers brace for impact

Index links fast. https://www.UltimateIndexing.com/?utm_source=bluesky&utm_medium=post&utm_campaign=news-marketing&utm_content=marketing

#RetailMedia #Tesco

@newsramp.comOct 9, 2026, 5:01 PM

A2Z Cust2Mate (NASDAQ: AZ) has acquired Israeli retail media firm Hedia for ~$8.4M cash plus shares. Hedia brings $20M in revenue and advertiser relationships that complement A2Z's AI-powered smart cart platform. #RetailMedia #Innovation

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@marketingnews.bsky.socialOct 9, 2026, 4:11 AM

Moloco gains first ad tech certification in IAB Europe retail media programme #Moloco #AdTech #RetailMedia #IABEurope #DigitalMarketing

@ppc.landOct 9, 2026, 4:11 AM

Moloco gains first ad tech certification in IAB Europe retail media programme #Moloco #AdTech #RetailMedia #IABEurope #DigitalMarketing

@marketingnewsdaily.bsky.socialOct 8, 2026, 2:09 AM

Walmart & Spotify connect audio ads directly to shopper purchases

Index links fast. https://www.UltimateIndexing.com/?utm_source=bluesky&utm_medium=post&utm_campaign=news-marketing&utm_content=marketing

#RetailMedia #Advertising

@onlinemarktplatz.bsky.socialOct 7, 2026, 6:15 AM

Amazon bündelt programmatische Werbung in DVA+. Die KI steuert Zielgruppen, Gebote und Formate. Der Start bleibt zunächst auf eine US-Beta begrenzt; ein Termin für Deutschland fehlt.
#amazon #ki #marketing #retailmedia #usa
Mehr Info: onlinemarktplatz.de/293752/amazo...

Amazon DVA+: Neue Werbeplattform startet nur als US-Beta
@ramdanav.bsky.socialOct 7, 2026, 6:04 AM

Top AdTech Platform Solutions in the SPARK Matrix™ Analysis

qksgroup.com/market-resea...

#AdTechPlatform #AdTech #AdTechPlatforms #AdvertisingTechnology #ProgrammaticAdvertising #DigitalAdvertising #AIinAdvertising #RetailMedia #OmnichannelAdvertising #SPARKMatrix #QKSGroup

@marketingnewsdaily.bsky.socialOct 6, 2026, 11:26 PM

Walmart enters linear TV advertising via Warner Bros. Discovery deal

Index faster with. https://www.UltimateIndexing.com/?utm_source=bluesky&utm_medium=post&utm_campaign=news-marketing&utm_content=marketing

#RetailMedia #Advertising

@marketingnewsdaily.bsky.socialOct 6, 2026, 9:46 PM

Walmart enters linear TV advertising with WBD, while creator marketing strategies evolve. AdTech poised for massive growth

Get faster indexing. https://www.UltimateIndexing.com/?utm_source=bluesky&utm_medium=post&utm_campaign=news-marketing&utm_content=marketing

#RetailMedia #CreatorEconomy

@onlinemarktplatz.bsky.socialOct 6, 2026, 9:15 AM

S Group testet im Oktober den Prisma.fi Marktplatz. Ausgewählte europäische Händler sollen das Sortiment erweitern; Provisionen, Starttermin und Verkaufszahlen bleiben offen.
#expansion #kooperation #retailmedia
Mehr Info: onlinemarktplatz.de/293777/prism...

Prisma.fi Marktplatz startet mit ausgewählten europäischen Händlern
@marketingnews.bsky.socialOct 5, 2026, 10:08 PM

FYI: 43% of retail media buyers say they underuse in-store media, IAB finds #RetailMedia #InStoreMedia #MediaBuying #DigitalMarketing #AdvertisingTrends