This is not another comfortable marketing read. It is a challenge to rethink what your brand is actually known for.
š Download Own The Conversation via the link in our bio

This is not another comfortable marketing read. It is a challenge to rethink what your brand is actually known for.
š Download Own The Conversation via the link in our bio
Recruitment marketing is not a content calendar.
It should build familiarity, make expertise visible and keep audiences engaged before the next opportunity arises.
Content is the delivery method. Commercial relevance is the goal.
Your recruiters speak directly to thousands of the people your employer brand is trying to reach. They should be one of your most powerful marketing and listening channels.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Alli Spangler of Manscaped and Karen Smith of ACCA join Steve Ward to talk humour in employer branding: start with the truth, pass the day-one test, and don't borrow anyone else's sense of humour.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Your strongest marketing insight may already exist within your business. It's in the questions buyers ask, objections your sales team hears, and patterns specialists notice. Recruitment marketing transforms this knowledge into content that showcases your expertise and value.
Today's the day!
Join us at 1PM UK Time as we discuss how recruitment businesses can build smarter marketing budgets that drive real business growth.
Register via the link in our bio on LinkedIn, Facebook or YouTube.
Hiring has become an arms race of automation, mass applications, ghost jobs and disappearing trust. Here are six fairly simple rules that might make it work a little better.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
We're live tomorrow!
Join us at 1PM UK Time as we discuss how recruitment businesses can build marketing budgets that drive real business growth.
Register via the link in our bio on LinkedIn, Facebook or YouTube.
Recruitment marketing shouldn't just fill a content calendar.
Join us on Thursday, 8th October | 1PM UK Time as we discuss what recruitment marketing should actually be doing.
Register via the link in our bio on LinkedIn, Facebook or YouTube.
Is your recruitment marketing budget working hard enough?
Join us live on Thursday, 8th October | 1PM UK Time to learn how recruitment businesses can invest more strategically.
Register via the link in our bio on LinkedIn, Facebook or YouTube.
Sometimes the people really aren't there. Sometimes your pay, requirements, location, hiring process or employer brand are the actual problem.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Kellie McCann of Radiology Partners and Steven Brand of Rolls-Royce on why candidates stopped believing us, why your rejection email matters more than your campaign, and what actually rebuilds trust.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Employee advocacy can build employer reputation and employee careers. But when companies repeatedly elevate their most visible people, do they risk mistaking public presence for contribution?
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Looking to snag top talent? šÆ
Ditch the dry ads and show off your unique culture with a flashy social wall!
Ready for a fresh approach that actually works? š§
If candidates only hear from you during vacancies, it feels transactional. Candidate marketing adds value through insights, keeping connections alive. When opportunities arise, your team talks to familiar candidates who recognise your worth. Build relationships first! š
The first Talking Point is done. Martin Lehnert of Riverty on GEO, proof points and getting your employee stories quoted by AI, plus thank yous all round and an open door to EBClub.
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#EmployerBranding #TalentAttraction #RecruitmentMarketing
Clients may not need recruitment support every week. Your relevance should not disappear when the brief does.
Useful insight keeps your expertise visible between hiring cycles.
The aim is not to sell constantly. It is to remain useful.
Candidate experience begins before anyone applies.
Your content, job adverts, website and consultant profiles shape expectations before the first conversation.
Marketing sets the expectation. The experience that follows must prove it.
#CandidateExperience #RecruitmentMarketing #EmployerBranding
Workers are being told to build personal brands, employers want employee advocates, and AI has made professional content easier than ever to produce. What happens when everyone starts broadcasting?
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#EmployerBranding #TalentAttraction #RecruitmentMarketing