@respawnify.bsky.socialGame marketing doesn't win through one department.
Creative, Community, PR, influencers, and development need one shared vision.
Great leaders connect the pieces into one player focused strategy.
#GameMarketing #IndieDev #CreativeTesting #GamingMarketing #Respawnify
@respawnify.bsky.socialIt needs better positioning.
A crowded market makes it easy for games to become interchangeable.
No amount of media spend will completely solve the problem.
Before increasing the budget, challenge the positioning.
@marketingnews.bsky.socialDiscord opens auction-priced ad buying to studios of any size by early 2027 #Discord #GamingMarketing #MobileAds #VideoAdvertising #DigitalMarketing
@ppc.landDiscord opens auction-priced ad buying to studios of any size by early 2027 #Discord #GamingMarketing #MobileAds #VideoAdvertising #DigitalMarketing
@gleamapp.bsky.socialMwave used Gleam to turn hardware launch moments into a qualified buyer pipeline.
202 campaigns across ten years.
@hitmarker.net⚡️ NEW: Lead integrated marketing campaigns for PGA TOUR 2K, 2K's live-service golf franchise.
💼 Manager, Product Marketing
🏢 2K
🇬🇧 London, UK
📄 Full Time
🎚️ Intermediate (2–5 years)
#ProductMarketing, #GamingMarketing, #2K
Apply here 👇
hitmarker.net/jobs/2k-man...
@respawnify.bsky.socialMillions of impressions mean little if nobody remembers your game.
Marketing leaders should focus beyond reach: awareness, consideration, conversion, retention, and advocacy.
Don't just win attention. Turn it into action.
#GameMarketing #IndieDev #CreativeTesting #GamingMarketing #Respawnify
