Changed the cookie banner? Re-test your tags
Default, accept, reject: three states to check
@oddvx.com
@oddvx.comChanged the cookie banner? Re-test your tags
Default, accept, reject: three states to check
@oddvx.comWhy GTM and GA4 numbers don't match: 8 common causes
Check these before you call it broken
@oddvx.comMonthly GA4 and GTM client review checklist
Scope, configuration, events, anomalies, QA, follow-up
@oddvx.comIs your tag stack slowing the page? Measure it, don't guess
Core Web Vitals and per-tag load time
@oddvx.comMonthly GA4 reporting across many properties: same events, same dates, every time
Repeatable beats rebuilt
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@oddvx.comFour spellings, four events: GA4 event names are case-sensitive
Fix the source, then tidy up going forward
@oddvx.comSame client, four GA4 properties, four definitions of 'Paid Social'
Custom channel groups: the order matters
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@oddvx.comSpot the problem: one GA4 property, four form events
Answer tomorrow
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@ajuxtmediagroup.bsky.socialCleaner analytics data = better-informed marketing decisions.
#GoogleAnalytics now lets you create an allowlist of approved hostnames, helping keep unwanted traffic out of your GA4 data with less ongoing maintenance.
#SearchEngineJournal explains the update:
@oddvx.comMonthly GA4 reporting across many properties: same events, same dates, every time
Repeatable beats rebuilt
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@rachelsprague.comGoogle Analytics' Sept 29 update expands cross-channel reporting and app conversion tracking
@oddvx.comYour dataLayer spec is a contract. Test it like one
Event, parameters, types, owner, status
@oddvx.comTracking QA for a website release: what to check before and after
Bring evidence to the release conversation
@oddvx.comWhy is my GA4 custom dimension empty? A 5-step check
(not set), blanks and 'undefined' mean different things
@oddvx.comA GA4 key event dropped overnight. Investigate before you alert the client
Tracking problem, or a real change? Six checks
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@oddvx.comTaking over a client's GTM? 8 questions to ask the previous agency
Ask before access is handed over
@oddvx.comGTM naming convention cheat sheet: tags, triggers and variables
Copy it, adapt it, then audit against it
@mikeraybone1.bsky.socialUnderstand Your Data
If your analytics feels confusing, your decisions slow down.
When you understand your data clearly, you gain certainty and stronger commercial control.
Discover more: https://www.mikeraybone.co.uk/google-analytics-4-guide/
@oddvx.comKey events vs conversions in GA4: what changed, and why agencies should care
Same brand, different properties, different lists
#GA4 #GoogleAnalytics #MarketingAnalytics #measure #analytics
@donrandeep.comIn my digital marketing journey, the #1 issue holding businesses back is inaccurate conversion tracking (Meta Pixel, GA4, Server-side).
I'm offering a 100% FREE Website & Analytics Audit! 🔍
Drop a comment with "AUDIT" or DM me!
#GoogleAds #MetaAds #GA4 #Ecommerce #GTM #TagManager #ROI #Tracking
