A recent article by NextConomy explores this challenge and the ongoing work of SME Connect Working Group on Entrepreneurship, Self-Employment and One-Person Companies.
Read the article here: www.nextconomy.be/2026/10/wie-...

A recent article by NextConomy explores this challenge and the ongoing work of SME Connect Working Group on Entrepreneurship, Self-Employment and One-Person Companies.
Read the article here: www.nextconomy.be/2026/10/wie-...
Training programmes must evolve as tech and expectations shift. Chris Stirk (Herbalife) shares how modern learning blends:
• Digital platforms
• AI skill mapping
• Peer community events
Equipping sellers to build sustainable businesses.
Global wellness company and Seldia Member, Coral Club Europe, consolidates its German operations into a purpose-built, €6-million hub as it strengthens its Central European distribution network.
Read the full story here: www.seldia.eu/success-stor...
What does lowering the barriers to entry in entrepreneurship really mean?
Direct selling offers an alternative gateway to starting your own business:
✅ Low startup capital
✅ Built-in supply chains & products
✅ True flexibility on your own terms
"Technology is important, but the human touch counts in the end much more."
Beatrice Nelson-Beer (LifePlus) explores why personal connection remains the heart of direct selling, and why authentic human relationships matter more than ever in a digital-first world.
The latest European direct selling insights, delivered straight to your inbox 📩
Essential reading on EU policy, industry data, and the future of retail:
How does Seldia drive real impact for European direct selling? 🏛️
Alessandro Tschirkov (Senior Director Public Affairs EMEA, Herbalife) breaks down the two fundamental pillars shaping Seldia’s work.
Watch the clip below 👇
Modern learning frameworks in direct selling: how are they evolving?
Beatrice Nelson-Beer (MD, Lifeplus Europe) explains what it takes to prepare sellers for today's market 👇
Big news for the European direct selling community 🇪🇺
For the first time, Seldia is partnering with Direct Selling News to host its biannual conference as part of DSU Europe!
📍 Brussels
📅 June 1–3, 2027
Venue, speaker, and agenda details coming soon.