It’s official. ☕

Coffee, Calls and Closers — Second Expanded Edition launches November 1st.

12 new chapters. 26 total. 30 years.

Mindset. Slumps. Cold calling. Negotiation. Sales teams. No gimmicks.

17 days. ☕🚀

#CoffeeCallsAndClosers #SalesLife #NewBook

Twenty days ago I set a date. Didn’t announce it. Just started the countdown.

Manuscript done. 12 new chapters. 30 years of lessons.

The date? Tomorrow. ☕😄

#CoffeeCallsAndClosers #SalesLife #SalesBook

Today is my birthday. Won’t say which one. 😄

Wrote a book. Then a bigger one. Worked security while Gorillaz played. Caught copper thieves at 3am. Watched my son talk his way into a cockpit.

Remembered why I love sales.

People. Problems. Solutions. ☕🎂

Nov 1st. 20 days. #CoffeeCallsAndClosers

Took a client call at 10 PM. My father: "That devalued you. They know you're available on demand. What is available on demand is not respected — it is used." 10 PM calls aren't dedication. They show your time has no shape. Teach people how to treat you by what you accept. ☕ #CoffeeCallsAndClosers

Worst sales slump of my career: everything stopped, pipeline looked fine, voice said "maybe you've lost it." Panicked, went quiet, over-discounted. All wrong. What worked? Named it out loud. "A slump ignored is a slump extended." ☕ Coming very soon. #SalesLife #CoffeeCallsAndClosers #SalesSlump

What I'd tell the me who just started in sales: discomfort never fully goes away. Rejection is data, not verdict. Listen 70%, talk 30%. Follow up more than feels comfortable. Relationships outlast transactions. 30 years. One book. ☕ Expanded edition November 1st. #SalesLife #CoffeeCallsAndClosers

You might be a Salesperson if... a wrong number feels like a wasted opportunity. A discount makes you suspicious. LinkedIn more consistent than your gym routine. "I need to think about it" has never sounded like a no. 😄 Expanded edition — November 1st. ☕ #SalesLife #CoffeeCallsAndClosers

Edition 1 of Coffee, Calls and Closers was missing one thing — a proper Cold Calling chapter. Cold calling is the most misunderstood skill in sales. "Cold calling is not dead. It just smells funny." The expanded edition fixes it. Coming November 1st. ☕ #CoffeeCallsAndClosers #ColdCalling #SalesLife

Today Ludvig turns 11. This year he won his go-kart race after dropping 4 seconds in 4 days, and talked his way into a KC-390 cockpit alongside a former SAAB Gripen CEO. No script. Just curiosity and a bold ask. 30 years in sales. That's the whole game. ☕ #CoffeeCallsAndClosers #ProudDad

Inbound vs outbound — both. Inbound is a reward, not a strategy. Can't go inbound Monday, expect leads Friday. Outbound is TODAY — your control. Best salespeople do both. ☕ "Outbound: not about interrupting. About finding the right people at the right moment." #SalesLife #CoffeeCallsAndClosers

Just created something free for salespeople. 30 Sales Tips from 30 Years in Sales — free PDF. Prospecting, cold calling, objection handling, closing, mindset. No gimmicks. No theory. Just what works after 30 years. Free always. ☕ coffeecallsandclosers.carrd.co #SalesLife #CoffeeCallsAndClosers

Nobody talks about this enough in sales. The slump. Not a bad week — the real one. Pipeline looks fine. Nothing moves. Every salesperson hits one. The right move? Name it. Face it. Do something about it. "A slump ignored is a slump extended." ☕ #SalesLife #CoffeeCallsAndClosers #SalesSlump

Best objection handling training I ever got? Bedtime. 😄 "Not tired." "Five more minutes." "My leg hurts." "Need to tell you something." If you can sell a stubborn eight-year-old on going to bed, you can handle any prospect who has ever lived. Not an exaggeration. ☕ #SalesLife #CoffeeCallsAndClosers