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@segar.comOct 2, 2026, 11:30 AM

Freeman's Trends Report Q4 2024 is a must-read to discover if you're doing what's needed to improve your events for your attendees

www.conferencesthatwork.com/index.php/ev...

#eventprofs #EventTrends #EventDesign #AttendeeExperience #FutureOfEvents #leadership

Freeman 2024 Event Organizer Trends Report We’ve calibrated our research and confirmed our hypothesis: many organizers are operating on outdated definitions of attendee and exhibitor value. The good news? We’re here to help you speak the same language as your stakeholders and overcome the obstacles that prevent progress. This report is your playbook for embracing shifts, equipping you with the insights and strategies to make change now. Fall 2024 Freeman Syndicated Survey of Event Organizers. Copyright Freeman 2024
@segar.comOct 1, 2026, 7:02 PM

For heaven's sake! Fake women conference speakers? Meeting professionals, we can do so much better! What we need is fake events!

www.conferencesthatwork.com/index.php/sa...

#fake #speakers #events #satire #humor #eventprofs

illustration of the OpenAI logo dreaming up a fake event
@segar.comOct 1, 2026, 5:30 PM

Today, the most successful conferences are micro conferences. So produce for and market to a micro conference market.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #events #SmallMeetings #MicroConference #marketing #eventprofs

micro conference market: Photograph of a Lego model of a conference hall full of attendees listening to speakers on a stage. Photo attribution: Mini Dreamforce 2010
@segar.comOct 1, 2026, 2:30 PM

How we used ScribbleLive to create our live blog of PCMA Convening Leaders 2014

www.conferencesthatwork.com/index.php/co...

#blogging #tool #LiveEvents #ScribbleLive #events #PCMACL #eventprofs

Live blog of PCMA Convening Leaders 2014: logo of the event
@segar.comSep 30, 2026, 10:01 PM

Design events with an overall structure in mind — and where you and the participants are open to the unexpected

www.conferencesthatwork.com/index.php/le...

#meetings #EventDesign #impromptu #serendipity #bagpipes #events #eventprofs

bagpipes event: photograph by Adrian Segar of a bagpiper whom he discovered attending and invited to play at an event
@segar.comSep 30, 2026, 5:30 PM

Can we do better than novelty at our meetings? Yes! Don't fob off your meeting attendees with new" or "different". Go for "better"!

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #novelty #better #different #eventprofs

novelty at our meetings: a photograph of a neon sign saying "novelties". Image attribution: Flickr user dopey
@segar.comSep 30, 2026, 4:03 PM

We need to re-envisage event technology to significantly improve our events

www.conferencesthatwork.com/index.php/te...

#meetings #EventTech #improvement #technology #events #eventprofs

re-envisage event technology: photograph of a plastic sales blister-pack containing four AA batteries and a nail clipper. Photo attribution: Flickr user pierre-francois
@globalcrowds.bsky.socialSep 30, 2026, 2:35 PM

4/4
#GCMA #UK #CrowdPsychology #CrowdManagement #CrowdBehaviour #SocialIdentity #Crowds #Events #CrowdProfs #EventProfs #GlobalCrowds

@segar.comSep 30, 2026, 2:30 PM

Is paid influencer marketing ethical in the meeting industry? Frankly, I doubt that it's an ethical practice.

www.conferencesthatwork.com/index.php/ev...

#events #sponsor #sponsorship #EventMarketing #InfluencerMarketing #ethics #eventprofs

paid influencer marketing: an illustration of a human silhouette flanked by a heart and a dollar sign
@segar.comSep 30, 2026, 1:02 PM

RIP, Conference Curator! The fantasy of the conference curator is dead. Instead, let conference attendees choose conference content.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #curation #myth #ParticipantDrivenEvents #eventprofs

RIP Conference Curator: photograph of two people walking in a high-ceiling art museum with large paintings on the walls
@segar.comSep 30, 2026, 11:30 AM

Supporting connection between participants at our events allows them to take full advantage of the collective wisdom in the room.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #connection #ActiveLearning #SocialLearning #eventprofs

@segar.comSep 29, 2026, 10:00 PM

I answer five questions about event process design, including: who designs the facilitation, what level of training is needed, and more…

www.conferencesthatwork.com/index.php/de...

#meetings #EventDesign #AskAdrianAnything #ProcessDesign #eventprofs

event process design: a diagram with three colored boxes with arrows between them from left to right. The first red box is labeled "Vague ideas concerning event objectives, and resources"; the second yellow box is labeled "EVENT DESIGN MAGIC"; and the third green box is labeled "Fully realized successful event!"
@segar.comSep 29, 2026, 8:30 PM

A glossary of 38 conference participation techniques that I cover in my book "The Power of Participation".

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #facilitation #participation #SessionFormats #GroupWork #eventprofs

conference participation techniques: a black and white photograph of jazz dancers leaping in a dance studio. Photo attribution: Flickr user teo_ladodicivideo
@letsrevel.bsky.socialSep 29, 2026, 3:47 PM

Small moments. They're most of what running an event feels like.

#boxoffice #venues #eventprofs

@segar.comSep 29, 2026, 2:30 PM

Here are five fundamental questions about conference design. Have you answered them to your satisfaction for your events?

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #questions #improvement #eventprofs

@segar.comSep 29, 2026, 1:01 PM

How can we make conferences better? Here are two suggestions, plus my comments, by Samantha Whitehorn of ASAE's Associations Now.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #associations #concierge #connections #events #eventprofs #assnchat

make conferences better: photograph of two seated attendees talking at a conference. Photo attribution: Flickr user michigancommunities
@segar.comSep 28, 2026, 11:30 PM

How can we build connection and engagement with the people with whom we work? By giving up control over the choices they're offered.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #GivingUpControl #choices #connection #engagement #eventprofs

build connection and engagement: photograph of a square yellow plastic sign clamped to a wire mesh fence. The pink sign says "CONTROLLED AREA" with a radioactivity symbol underneath.
@segar.comSep 28, 2026, 10:01 PM

What makes attending conferences worthwhile? Some of the most useful conferences are those designed to solve participants' problems.

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #cynefin #ProblemSolving #eventprofs

solving participants problems: Cynefin illustration by Edwin Stoop (User:Marillion!!62) - [1], CC BY-SA 4.0
@segar.comSep 28, 2026, 8:30 PM

Associations exist only in the mind. As evidence, here's the story of the birth of VISA, an association of tens of thousands of member banks.

www.conferencesthatwork.com/index.php/as...

#associations #assnchat #eventprofs #VISA #CommunityOfPractice #agreements

associations exist only in the mind: A 1979 Visa credit card advertisement
@segar.comSep 28, 2026, 5:30 PM

How you program conferences depends (or ought to) on your answer to the question: Do conference attendees know what they want?

www.conferencesthatwork.com/index.php/ev...

#meetings #EventDesign #sessions #choice #ParticipantDriven #events #eventprofs

Do conference attendees know what they want? Photograph of a puzzled woman holding a camera lens to her ear.
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