explore | Grilled Cheese

OpenAI's David Dugan says ChatGPT ads passed a $1bn run rate #OpenAI #ChatGPT #DigitalAdvertising #AdTech #Marketing

Taboola's new identity tool claims up to 2.4x conversion efficiency #DigitalMarketing #ConversionRate #MarketingTech #AdTech #LeadGeneration

The Electronic Frontier Foundation documented that period apps sent intimate health data to Facebook and other advertisers through embedded.

So what: pick a health app that keeps data on your device, like Euki, and don't sign in with Google or Facebook.

#privacy #healthcare #adtech #indigoprivacy

A quick moment of appreciation for our team today.

We recently received feedback from our partner @nbctech.bsky.social and it's comments like this that are a direct reflection of our team's dedication to doing things right 💗

#publishercollective #adtech #advertising #adops

FYI: MurphyCobb adds Amplify unit to vet AI production tech for advertisers #AI #DigitalTwins #VirtualProduction #MarketingTech #AdTech

Neither of ad tech's two AI agent protocols runs at scale, Adform CTO says #AdTech #AI #Marketing #Technology #DigitalMarketing

ICYMI: Azerion gives publishers one Improve Digital platform linked to 50+ DSPs #DigitalMarketing #AdTech #ProgrammaticAdvertising #SSP #DSP

🚀 What’s actually next in AdTech?
Join Seattle’s advertising, media & marketing community for a fast look at emerging tools, bold ideas and the shifts shaping our industry.
📍 Copacino Fujikado | Seattle
📅 Oct. 14 | 3 PM
Details + tickets:
www.nextnw.org/event/panel-...
#AdTech #Advertising #Seattle

In our latest blog, Dan Mouradian introduces the NIVO Deliver agents and explores how they’re helping Ad Ops teams. ⚙️

Read the full blog here: now.innovid.com/meet-nivo-the-deliver-agents-driving-the-next-era-of-ad-ops
#NIVOai #AgenticAI #AdOps #AdTech

Ad networks now detect unlabelled AI creatives, penalizing ad distribution by up to 35%.

Stripping metadata from AI images and video destroys ad ROAS.

Subscribe to The AI Shortcut in bio for our free Executive AI Cheat Sheet.

#AdTech #AI

FYI: Trade Desk buyers gain Joyn pause ads from a 20m monthly impression pool #DigitalAdvertising #TradeDesk #Joyn #ProgrammaticAdvertising #AdTech

Stop by the IPinfo booth at #DMEXCO for a live demo of Places and see how venue-level IP data can add more context to targeting directly within your AdTech platform.

📍 Hall 6.1, Booth A043

#AdTech #IPData