Nestlé Purina Canada launched a national sweepstakes to amplify a Zuke's sampling initiative. Sample recipients scan a QR code to register for a chance to win free Zuke's for a year. zurl.co/Mg1ky

Nestlé Purina Canada launched a national sweepstakes to amplify a Zuke's sampling initiative. Sample recipients scan a QR code to register for a chance to win free Zuke's for a year. zurl.co/Mg1ky
BeyondCPG named five emerging food, beverage and supplement brands to its 7th accelerator track: Batch Balanced, Cabu Latte, Engineered Nutrition, Goldholly and Underdog Energy. The 12-week hybrid program culminates in a January pitch showcase. 🚀 #CPG
Restock has launched a commercial operating system for CPG brands and distributors, aiming to connect sales, territory management, field execution, routes, orders and reporting in one platform to reduce route-to-market fragmentation. 📦 #CPG #Beverage
Guinness Steak Cuts is expanding its premium meat snack line with NY-Style Pastrami and Spicy Blend flavors, both previewing at NACS in Las Vegas and slated for Q1 2027 availability. 🥩🌶️ #CPG #NACS
Global Trade Promotion Management & Optimization 2026: Market Trends and Vendor Insights
#GlobalTradePromotionManagement #GTPMO #TradePromotionManagement #TradePromotionOptimization #TradeSpendManagement #RevenueGrowthManagement #CPG #CPGIndustry #SPARKMatrix
I wish more #CPG companies would do this as well.
Frozen kids’ meals get a character-led retail push: PuraVida Foods is expanding its KidsLife Disney & Pixar MicroSteam Bowls nationwide at Target and Kroger, broadening the brand’s footprint in the kids’ frozen meal set. 🛒❄️ #CPG
FMCG selling is shifting from price negotiations to shared growth.
The key question: Can suppliers bring enough commercial intelligence to solve retailer problems—not just sell products?
ZALT has launched V2, a reformulated nicotine-free electrolyte pouch with 372mg of active ingredients, new flavors and a sharper focus on hydration and performance communities. 🏃♂️💧 #CPG #Hydration
Some products don't need to be reinvented. They just need the branding and marketing they deserve.
Central American honey, coming soon.
#CentralAmerica #Honey #CPG #Branding #Entrepreneurship #Marketing #Entrepreneurship #Food
Which grocer wins your weekly shop?
Beyond pricing, grocery shoppers seek:
🍎 Freshness
🍊 Availability
🍋 Assortment variety
🥝 Tasty private labels, which deepen loyalty
retailwire.com/discussion/h... #retail #ecommerce #grocery #CPG
good2grow is seeking a Boston-based Regional Sales Manager to lead distributor growth across New England. The full-time remote role requires CPG sales leadership and up to 50% travel. 📈
https://www.bevnet.com/jobs/63233-regional-sales-manager--remote-boston-good2grow
MFG announced a $75M+ media-for-equity fund to back growth-stage better-for-you CPG brands scaling in the U.S., trading ad inventory across TV, streaming, OOH, digital, radio and more for equity. 📺🥤 #CPG
MFG launches $75M+ media-for-equity fund to back better-for-you consumer brands, investing ad inventory across TV, streaming, OOH, digital and more to help growth-stage U.S. and global companies scale. Recent deals include TRIP and KA-EX. 📺🥤 #CPG
The Frozen Bean’s Sunkist Hydration and Collagen Peptides is adding Guava and Lychee flavors to its all-in-one collagen-electrolyte stick packs, alongside a formula upgrade with vitamin D and magnesium citrate. 🥤🌴 #CPG
Private label is no longer just about affordability.
Younger shoppers are embracing store brands for quality, value, and innovation—raising the stakes for national brands.
🍬 Häppy Candy is rolling out its limited-edition Haunted Edition Halloween Variety Pack at about 2,000 Target stores nationwide, bringing Top 9 allergen-free gummies with 70% less sugar and no alternative sweeteners to the seasonal candy aisle. 🎃 #CPG
AIN’T has launched a low-caffeine energy drink built around InnoBev’s patented WakeUp BioWaker formula, which the company says supports wakefulness, focus and productivity without raising heart rate or blood pressure. 🧠⚡ #CPG
good2grow is seeking a full-time Sales Insights Analyst in Atlanta to turn retailer and channel data into insights, sales stories and customer strategies. 📊
https://www.bevnet.com/jobs/63220-sales-insights-analyst-good2grow
California Wine Month returns in September with a “Pour Outside the Lines” theme, encouraging everyday wine occasions, unexpected pairings and harvest-season experiences across the state’s wineries and regions. 🍷🌅 #Wine #CPG